All-new 2023 Tata Safari Facelift SUV’s TVC released [Video]

By admin Nov29,2023

Back in October of this year, Tata Motors took the covers off of the brand-new Safari facelift. The company has launched this top-of-the-line SUV with a starting price of Rs 16.19 lakh, and it goes all the way up to Rs 27.34 lakh. Recently, in order to further boost the Safari facelift’s sales, the company has released a brand-new TVC (television commercial). This new TVC highlights all the design elements and features offered in all of the variants of this new SUV.

2023 Tata Safari New TVC

The new Tata Safari facelift television commercial has been shared by the official YouTube channel of Tata Motors Cars. It starts off with the top-of-the-line Accomplished variant of the SUV. The video showcases the new design of the brand-new Safari facelift, which includes new connected LED DRLs upfront, along with a new headlight housing and LED headlights. It also shows the new connected LED taillights.

It then highlights the new features on the inside of the Safari facelift’s accomplished variant. The car gets 6-way powered front seats with memory function, a two-spoke steering wheel with an illuminated Tata logo, a 26.03 cm digital instrument gauge cluster, a smart e-shifter, ventilated front and middle row seats, a 31.24 cm Harman touchscreen infotainment system, touch-based HVAC controls, leather upholstery, a 10-speaker JBL music system, a 360-degree camera, ADAS features, and a ton of other new features.

Variant-wise Highlights

2023 Tata Safari SUV Facelift: New TVC released [Video]

The video then shows the second-top Adventure variant that gets a differently colored interior with wooden inlays and other distinct features. It shows that the Adventure variant gets auto headlamps, a terrain response selector, rain-sensing wipers, 250+ voice commands, a smaller touchscreen, a 45W charger, and a few other features. Next up, the video also shows the Pure variant, which is placed underneath the Adventure variant of the new Safari facelift.

2023 Tata Safari SUV Facelift: New TVC released [Video]

The highlights of the Pure variant of the new Safari include electrically adjustable rear-view mirrors, keyless entry, steering-mounted controls, a 10.25-inch touchscreen infotainment screen, a 10.25-inch digital instrument gauge cluster, wireless Apple Carplay and Android Auto, a 6-speaker sound system, and a reversing camera. Finally, the video also shows the base Smart variant of the Tata Safari facelift, which gets grey fabric upholstery, height-adjustable seat belts, a tilt and telescopic steering wheel, auto AC with vents in the second row, Type A and Type-C charging ports in front, hill hold assist, all disc brakes, ESP, ABS, EBD, and 6 airbags.

Tata Safari Facelift Powertrain

2023 Tata Safari SUV Facelift: New TVC released [Video]

The video then shows all of the models coming out at once from a dark background. As for the powertrain side of things, the 2023 Safari is offered with the same powertrain as the previous generation model. It draws its power from the same 2.0-litre turbocharged diesel engine that makes around 170 PS of power and 350 Nm of torque. It also offers options between a manual as well as an automatic transmission. This same engine and transmission are seen underneath the Tata Harrier facelift as well.

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